Multilingual Content Management (CMS)
If you already have a multilingual CMS to be streamlined or if you need local experts to build a successful language derivative for a certain target market in the Middle East or in Africa – eLocalize can deliver the total solution.
In addition to SEO a multilingual CMS needs attention regarding the pages for a target market. Often considered to be just website translation, research has shown that successful local websites have gone through five stages of creation:
- Page layout and design
- Non-Latin character sets
A multilingual website is usually a mixture of global and local content. Local content presents no particular content management issues; global content - which has to be translated across all language locales - does.
Differences in language are only part of what distinguishes different locales. Graphical conventions, matters of taste, sense of humor, socially acceptable forms of address and issues of privacy all vary from place to place. Also, some important concepts (think of Home Office or maternity pay) may have no useful meaning if translated literally.
Middle Eastern and African languages often come with challenges associated with the creation and rendering of non-Latin alphabets. Unicode has become an international standard that includes most non-Latin characters and makes storage and retrieval of non-Latin characters in distributed environments (such as the web) much easier.
Unicode support for some character sets (such as Bengali) is still not universal, so the use of legacy character sets may occasionally be necessary (at least in the short term), but, ideally, website content should be stored and edited in Unicode.
In addition, website pages need to be published using an appropriate character set (either UTF-8 or a language-specific character set likeWindows-1256—an Arabic subset of Unicode) and language META tags; any characters that are not in the publishing character set should be published as html entities; and direction tags should be specified, where appropriate.
It should also be possible to mix languages on a single page, allowing links to other language versions of the page to be handled simply.
We can carry out almost any kind of CMS using proprietary software, for instance Alfresco or a CMS by IBM; Open Source solutions include Java, PHP, Ruby on Rails, Cold Fusion, Perl or Microsoft ASP.NET.
Contact us via our Quick Quote form so our specialists can send you with an analysis to match your requirements.